How to become an indoor air quality specialist
As an HVAC contractor, you know that the quality of a home’s indoor air can have a significant impact on the health and comfort of its occupants. In fact, according to the EPA, indoor air can be up to five times more polluted than outdoor air. That’s why more and more homeowners are turning to indoor air quality specialists like you to improve the air in their homes.
Becoming an indoor air quality specialist is a natural progression for many HVAC contractors. It requires a solid understanding of how HVAC systems work and how they can be used to improve the quality of indoor air. In this blog post, we’ll give you an overview of what you need to do to become an indoor air quality specialist.
STEP 1
IAQ Online Training. Our online course library is growing every month. We work directly with HVAC manufacturers to bring you the most important and accurate information.
Consider taking additional indoor air quality courses offered by organizations such as the National Air Duct Cleaners Association (NADCA) or the Indoor Air Quality Association (IAQA).
STEP 2
Get Local Support. We have reps in every single market and they are certified IAQ Experts. PLUS, we work closely with the very best distribution partners in the country. Your local team will be the most valuable asset every step of the way.
Stay up-to-date on industry news. Read trade publications, attend conferences, and look out for manufacturer-backed events.
STEP 3
Signup for Free IAQ leads. Leads for indoor air quality and HVAC businesses are sourced from reputable publications, social media platforms, and syndicated articles. Then, they’re forwarded to the most qualified local contractors.
STEP 4
Offer an IAQ Inspection. With every job, on every consultation, add an in-home IAQ inspection with recommendations. We’ve created a basic template for you to use and can customize it to fit your business.
Offer services that meet the needs of your clients. Common services include duct cleaning, replacement filters, humidification/dehumidification, and ultraviolet germicidal light installation.
STEP 5
Review and Adapt Your Marketing Strategy. Use proper marketing techniques to reach your target market. Indoor air quality is a niche market, so it’s important to use targeted marketing strategies such as search engine optimization (SEO) and pay-per-click (PPC) advertising.
Our own digital team has put together a series of guides for your business to learn the best way to start promoting your IAQ services.
Offering indoor air quality services is a great way to differentiate your business from other HVAC contractors in your area. By following these steps, you can become an indoor air quality specialist and start providing this vital service to your customers today.